Issue No. 044 · August 21, 2026
TrademarkRulingMusic
Lady Gaga Defeats Mayhem Trademark Suit
A California federal judge dismissed Lost International's trademark lawsuit against Lady Gaga and Bravado International Group over the Mayhem album, tour, and related merchandise.
Key points
- Lost International claimed that the Mayhem title and merchandise infringed marks it has used for surfboards, clothing, equipment, and accessories.
- The court found that the second amended complaint did not plausibly allege an explicit misstatement identifying Lost as the source of Gaga's work.
- The judge dismissed the complaint with prejudice after finding that Lost had received multiple opportunities to address the pleading deficiencies.
- The ruling follows an earlier denial of Lost's request for a preliminary injunction against Mayhem merchandise.
Why it matters
This issue tracks three ways entertainment names create value: as expressive titles, long-running stage identities, and global licensing platforms.