Issue No. 053 · Story 01 · September 14, 2026
Right of PublicitySamsung Seeks Dismissal of Dua Lipa Image-Use Suit
Samsung asked a California federal court to dismiss Dua Lipa's $15 million lawsuit over the use of her photograph on television boxes.
- §The boxes displayed Lipa's image as part of the Samsung TV Plus interface and its Xite Hits channel offering.
- §Samsung argues that the packaging showed available television content and did not suggest that Lipa endorsed the televisions.
- §The company says a content partner gave explicit assurance that permission covered use of the image on retail boxes.
- §Lipa alleges that the use violated copyright, trademark, and right-of-publicity protections after cease-and-desist demands were ignored.
THE TAKEAWAY
Commercial use of creative identity can place several rights in the same dispute. This issue follows a packaging case involving image and endorsement claims, a catalog fight over statutory termination, and a song case focused on whether expert evidence should reach a jury.
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